2.3.2.2a - Purpose of sales forecasts

Explain the purpose of sales forecasts.

Use a - purpose of sales forecasts to connect the rule to the data and decision in the question.

This matters because a - purpose of sales forecasts determines what can be inferred or chosen; begin with the stated conditions and keep the conclusion tied to the evidence.

Example: apply a - purpose of sales forecasts to one small, clearly defined case, show the key step or comparison, and explain the result in words.

Boundary: a - Purpose of sales forecasts is not a universal recommendation. Check the syllabus scope, assumptions, units and the limits of the evidence before generalising.