1.3.3.4a - Pricing strategies

Evaluate cost-plus, skimming, penetration, predatory, competitive and psychological pricing.

Use a - pricing strategies to connect the rule to the data and decision in the question.

This matters because a - pricing strategies determines what can be inferred or chosen; begin with the stated conditions and keep the conclusion tied to the evidence.

Example: apply a - pricing strategies to one small, clearly defined case, show the key step or comparison, and explain the result in words.

Boundary: a - Pricing strategies is not a universal recommendation. Check the syllabus scope, assumptions, units and the limits of the evidence before generalising.