CAIE A-Level Psychology 4.1.2 Cognitive theories
Practise using goal-setting theory, SMART targets and Vroom's VIE model to explain employee choices and workplace planning.
- Syllabus
- 2028–2030
- Course
- Psychology 9990
- Level
- A2
Exam points
- outline valence, expectancy or instrumentality in Vroom's VIE theory of motivation
- suggest a SMART goal for a workplace target with measurable timing and outcome
- explain why Vroom's VIE theory treats motivation as a holistic decision process
4.1.2—Cognitive theories question 1
[Maximum number: 4]
Yash is the sales manager of a chocolate company that sells chocolate online. He wants to expand their sales into grocery stores within the next month.
Suggest a SMART goal Yash can set for his sales team to expand their sales into grocery stores within the next month.
Award 3-4 marks for a detailed answer with clear understanding of SMART target linked to help expand sales in the next month.
Award 1-2 marks for a basic answer with some understanding of SMART target linked to help expand sales in the next month.
Example:
Specific - Make contacts with buyers in grocery stores.
Measurable - each employee should make 8 contacts with buyers in grocery stores.
Attainable - this is an achievable number of contacts to make within the next month.
Relevant - Contact must be made with the buyers/purchasing department of the grocery store as these are the people who will decide to stock their chocolate.
Time-based - to be completed within a month.
Other appropriate responses should also be credited.
4
Need to address three of the five SMART for full marks.
1 mark if not linked to chocolate/sales team/grocery stores.
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