3.3.4—Promotion
- Syllabus
- 0264–2027–2028
- Objective
- 3.3.4
- Level
- —
3.3.4—Promotion
- reasons for promotion
- methods of sales promotion, e.g. vouchers, reward schemes, competitions, special offers / discounts
- methods of advertising, e.g. social media, direct/targeted emails, leaflets, billboards
- recommend and justify which method of sales promotion to use in a given situation
- recommend and justify which method of advertising to use in a given situation
ConceptIGCSE Business Studies