1.1.5—Values surveys
- Syllabus
- First assessment 2026
- Objective
- 1.1.5
- Level
- SL
Write a Neutral Values-Survey Item
A useful values survey asks one decision neutrally, offers a genuine response range and samples people who can represent the group being described.
Remove loaded words and assumptions before collecting answers. A large sample cannot fix a leading question or a sample that excludes important voices.
Instead of ‘How strongly do you support the obviously necessary dam?’, ask ‘Which option best describes your view of the proposed dam?’ and include support, oppose and uncertain choices.
Sampling bias; the respondents may not represent residents affected by the ban.
More responses do not repair a leading question or biased sample.