IB Business Management SL 6.1.5 Business plan Question Bank
Practise IB Business Management SL/HL 6.1.5 by applying business plan concepts to exam-style questions.
- Syllabus
- First assessment 2024
- Course
- Business management SL
- Level
- SL
Practise IB Business Management SL/HL 6.1.5 by applying business plan concepts to exam-style questions.
Hair \& Beauty (H\&B)
Bettina runs a successful hairdressing salon called Hair \& Beauty (H\&B). She offers a range of services such as haircutting, colouring, and beauty treatments such as body massages. H\&B's popularity is mainly based on Bettina's expertise, networks and personality. Many local celebrities rely on her sense of style; as a consequence, H&B 's customer base is growing rapidly.
Bettina currently has 12 employees. They are paid good salaries plus commission, but Bettina is very controlling and demanding. Morale and job satisfaction are falling; absenteeism and staff turnover are high. Some workers have expressed concerns about not spending enough time with their families. As a result, Bettina is reluctantly planning to introduce a flexitime workscheme.
Her younger brother Gavin wants to open a H&B franchise in a small city nearby where several hairdressing salons already operate. None, however, is perceived as stylish and high quality. Bettina will be responsible for training the new employees. She will also pay for the advertising costs. In return, Gavin will pay Bettina an annual fee of 10 % of his sales revenue and maintain H&B≤s ' high standards and quality.
Gavin's personal savings are insufficient to meet the start-up costs of the new salon. He will ask for a bank loan. He has already prepared a business plan for his bank manager.
Analyse the importance of Gavin's business plan when seeking finance from his bank manager.
If Gavin asks for a bank loan, he will have to provide a business plan to the bank manager containing detailed information about the franchise he wants to start up. For instance, Gavin will have to explain his business idea, how he plans to develop and market his business, the resources he requires and who his competitors are. He will also have to back up arguments with documented research and include financial forecasts. A business plan will give the bank manager a summary of the key points of the business and evidence of Gavin's payback possibilities. It is therefore an important tool for the bank manager to assess and minimize the risks of credit allocation.
Although important, business plans have some limitations. Gavin may find it difficult to gather reliable and precise data to cover some of the main points of his business plan. In addition, external factors such as the macro-economic environment could be very difficult for him to predict.
All in all, the bank manager should then supplement Gavin's business plan with other sources of information, such as Gavin's credit history records to fully evaluate the risks of giving him a loan.
Accept any other relevant analysis.
Marks should be allocated according to the markbands on page 3.