AO2 = 3 marks AO3 = 3 marks
A02
- If NEXT trained all its employees, then they are trained in a consistent fashion so that they can operate in the same way across 70 countries
- Employees attending these training sessions will gain customer service skills they can use in NEXT shops
A03
- This means that all employees work to the same standards set by NEXT
- These new customer service skills allow employees to improve their sales techniques and this could lead to increased sales for NEXT
(6)
Level
Mark
Descriptor
0
No rewardable material.
Level 1
1-2
- Limited application of knowledge and understanding of business concepts and issues to the business context (AO2).
- Attempts to deconstruct business information and/or issues, finding limited connections between points (AO3).
Level 2
3-4
- Sound application of knowledge and understanding of business concepts and issues to the business context although there may be some inconsistencies (AO2).
- Deconstructs business information and/or issues, finding interconnected points with chains of reasoning, although there may be some logical inconsistencies (AO3).
Level 3
5-6
- Detailed application of knowledge and understanding of business concepts and issues to the business context throughout (AO2).
- Deconstructs business information and/or issues, finding detailed interconnected points with logical chains of reasoning (AO3).