3.3.1.2a - Corporate strategy models

Use Ansoff Matrix and Porter Strategic Matrix in corporate strategy.

Use a - corporate strategy models to connect the rule to the data and decision in the question.

This matters because a - corporate strategy models determines what can be inferred or chosen; begin with the stated conditions and keep the conclusion tied to the evidence.

Example: apply a - corporate strategy models to one small, clearly defined case, show the key step or comparison, and explain the result in words.

Boundary: a - Corporate strategy models is not a universal recommendation. Check the syllabus scope, assumptions, units and the limits of the evidence before generalising.