For Knowledge and Understanding
For correct diagram: Axes correctly labelled: P/Q
(1 mark) Existence of consumer surplus (1 mark)
2 marks maximum
For Application
How consumer surplus is affected by a decrease in the price of a luxury product with many substitutes: elastic PED. (Up to 3 marks) How consumer surplus is affected by a decrease in the price of an essential product with few substitutes: inelastic PED'
(Up to 3 marks)
8
A decrease in the price of a product will increase the consumer surplus as more consumers are willing to pay the lower price.
The extent of this will depend on the price elasticity of demand for a product.
In the case of a luxury product with many substitutes, PED will be elastic.
In the case of an essential product with few substitutes, PED will be inelastic.