IB Business Management HL 6.1.5 Business Plan Questions
Practise 6.1.5 Business plan in IB Business Management HL by connecting concepts to case evidence and decisions.
- Syllabus
- First assessment 2024
- Course
- Business management HL
- Level
- HL
Practise 6.1.5 Business plan in IB Business Management HL by connecting concepts to case evidence and decisions.
Las Migas
Carolina plans to set up a bakery, Las Migas, in a small town. Competition from established bakeries is strong. Carolina has asked for a bank loan because her personal savings are insufficient. The bank manager requested the following information:
- a business plan
- a cash flow forecast for the first four months of operations.
Carolina has no experience with financial forecasts but she estimated the figures for Las Migas for the first four months of operations. These figures are shown in Table 1.
Table 1: Estimated figures for Las Migas for the first four months of operations
State two elements, other than a cash flow forecast, of a business plan.
- An executive summary
- A business description: accept mission and vision statements as "one" element for [1]
- A market analysis
- Other financial forecasts: award [1] for any type of forecasted financial account such as break-even forecast / profit loss / balance sheet if the candidate shows understanding that the financial information is forecasted / expected for the future, otherwise it is not a plan
- Marketing strategies
- Organization strategies
Award [1] for stating an appropriate example/element of a business plan (application not required), up to a maximum of [2]. The two examples/elements need not be articulated well.