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Edexcel A-Level Business A2 4.3.2 1d Product Life Cycle Extension Questions

Explain how overseas entry can create further demand for an existing product, weighing reused development and production against promotion, adaptation and market-specific limits.

Syllabus
First assessment 2019
Course
Business XBS11/YBS11
Level
A2

Exam points

  • Explain how entry into an overseas market can create new demand for an existing product
  • Analyse how reusing product development, production and supply chains can improve the return from further sales
  • Weigh extension benefits against promotion, adaptation and short-life-cycle constraints in the new market

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