CourseCourseQuestionQuestionDocumentDocument
Cambridge International AS & A Level Business (9609)
6. Business and its environment
7. Human resource management
8. Marketing
8.1 Marketing analysis
8.2 Marketing strategy
8.2.1—Marketing strategy planning
8.2.2—Marketing strategy approaches
8.2.3—International marketing
9. Operations management
10. Finance and accounting
A-Level/CAIE/Business//A2/Concept/8. Marketing/8.2 Marketing strategy/8.2.1—Marketing strategy planning

8. Marketing

Syllabus
9609–2026–2027
Section
8
Level
A2

Exam analysis

Most tested topics

  1. Marketing analysis
  2. Marketing strategy