A-Level CAIE Business A2 6.2.1—Business strategy development Question Bank

• Developing business strategy

- the meaning and purpose of business strategy

- the meaning and purpose of strategic management: analysis, choice and implementation

- approaches to develop business strategy, including: - blue ocean strategy - scenario planning - SWOT analysis - PEST analysis - Porter's five forces - core competence framework - Ansoff matrix - force field analysis - decision trees